Yvonne Mullins
Operations Director
Sales cycles are taking longer, depending on the solution or product, the sales cycle can take several months or even years. Our customer, an international, successful software manufacturer, aims to find a partner that can provide support primarily in Demand Generation, national and international. The customer is drawing upon the services of Axivas in order to identify the relevant decision maker, for the further development and care of qualified contacts and new customer acquisition.
The challenge of this project lies in the provision of an international team, a team providing and meeting the high quality performance required across all locations. For this purpose, industry expertise and appropriate sales skills are required. In addition to that the sales processes between Axivas and the client must be clearly defined and differentiated. In order generate demand on the market the Tele Account Manager must bring along plenty of enthusiasm and product experience.
ImplementationTarget groups: Cross Industry (New and installed base customer) CEO, CIO
Project planning
Project implementation
Data Profiling
Demand Generation
Nurturing & Reporting
Data Profiling
Demand Generation
Nurturing & Reporting
Together with our client we have developed new models in the framework of Demand Generation and have now been successfully working together for over 10 years.